Backlink building

Basics

Building backlinks is the foundation of SEO.

According to the May 2024 internal Google API leak, no-follow backlinks still may pass SEO juice and are worth building.

Backlink building strategies

Outreach

Guest blog posting

Listing on directories

Placing a link on relevant websites

For startups, cal.com

Placing a link on non-relevant websites

flickr.com, imdb